New Base URL
With the introduction of this new version, the base URL will now change from the Old base URLWhat’s new
Analytics Report Types & Custom Filters
In version 2023.07, we’ve introduced two new report types and custom filtering options for the analytics endpoints. The updated analytics API gives you greater control over generating your reports. In the latest version, you now have the flexibility to generate reports using all metrics and dimensions or choose select metrics and dimensions that you want to use. We are also introducing the ability to filter Sales Channel so that users can filter for online or offline sales. Updated Endpoints Includes The following new reporting changes applies for both the asynchronous campaign and line-item endpoints for report generationVerb | Endpoint | Description |
|---|---|---|
POST |
| Create a Campaign Report Request |
POST |
| Create a Line Item Report Request |
🌟 New report types
Report Type | Data Type | Description |
|---|---|---|
Served Category |
| Daily metrics segmented by the category of the page on which an ad was served; categories are specific to the retailer, which may differ from standardized categories across brands and retailers |
Environment |
| Daily metrics segmented by the environment (desktop, mobile, app) in which the ad interaction takes place |
🌟 New report filters
Key-Value Pairs | Data Type | Description |
|---|---|---|
Metrics |
| Ability to filter by the accepted metrics: |
Dimensions |
| Ability to filter by the accepted dimensions: |
Campaign Type |
| Ability to filter by the accepted values: |
Sales Channel |
| Ability to filter by the accepted values: |
Sample Request - Campaign Report
reportId. Once the report is done, use the GET | /retail-media/reports/{reportId}/output to download results