Criteo Developers

Build on the world's largest advertising network

Do you already know us? Go directly to our documentation.

Get started ⟶

Do you already know us? Go directly to our documentation.

Get started ⟶

Retail Media API
Go to Retail Media API documentationGet programmatic access to Retail Media campaigns and reports, including the Criteo Reseller Program.⟶
Marketing Solutions API
Go to Marketing Solutions API documentationProgrammatically create and manage Criteo campaigns and reports. Access endpoints for audiences, creatives and more.⟶

Analyze
You know what matters most to your business. Slice and dice campaign data across 100+ metrics to inform decisions.⟶
Customize
Programmatically create and manage full funnel campaigns. Power your advertising with fine-tuned controls.⟶
Build
Use Criteo capabilities to build what you need for your company or your clients. You are the architect.⟶

Understand what you can do with Criteo API
Create, control and measure custom full funnel advertising campaigns. All in the same place.⟶
Let's Integrate and Build
Build your own integration, with complete control and transparency into campaigns.⟶

Access Documentation and Support
Explore our API guides and references. And if you don’t find what you need, we’re here to help.⟶
See what’s new
Check out the changelog and see what’s coming next.⟶

STEP 1
Get your credentials and make your first API call

Our step-by-step checklist makes it easy to get started. We break down the basics to get you on your way.
STEP 2
Set up your API connection

Select your use cases. Analyze performance, automate campaign management, or build custom apps and integrations.
STEP 3
Send an authorization request to your app’s users

Whether you’re building an app for just you or for many advertisers, you can send a simple request from our developer dashboard.
STEP 4
You’re all set!

Start using your new app to achieve your KPIs. We can’t wait to see what you build.