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Build on the world's largest advertising network

Do you already know us? Go directly to our documentation.

Get started ⟶
A computer screen with code in a programming editor
A computer screen with code in a programming editor

Build on the world's largest advertising network

Do you already know us? Go directly to our documentation.

Get started ⟶

See what you can do with the Criteo API

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    Analyze

    You know what matters most to your business. Slice and dice campaign data across 100+ metrics to inform decisions.
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    Customize

    Programmatically create and manage full funnel campaigns. Power your advertising with fine-tuned controls.
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    Build

    Use Criteo capabilities to build what you need for your company or your clients. You are the architect.

Everything you need to start building

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  • A square academic cap

    Understand what you can do with Criteo API

    Create, control and measure custom full funnel advertising campaigns. All in the same place.
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    Let's Integrate and Build

    Build your own integration, with complete control and transparency into campaigns.
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    Access Documentation and Support

    Explore our API guides and references. And if you don’t find what you need, we’re here to help.
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    See what’s new

    Check out the changelog and see what’s coming next.

The journey to using Criteo APIs

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  • STEP 1

    Get your credentials and make your first API call

    Our step-by-step checklist makes it easy to get started. We break down the basics to get you on your way.

  • STEP 2

    Set up your API connection

    Select your use cases. Analyze performance, automate campaign management, or build custom apps and integrations.

  • STEP 3

    Send an authorization request to your app’s users

    Whether you’re building an app for just you or for many advertisers, you can send a simple request from our developer dashboard.

  • STEP 4

    You’re all set!

    Start using your new app to achieve your KPIs. We can’t wait to see what you build.