Commerce Display Spotlight

This guide provides the specifications and technical details for the Commerce Display Spotlight format rendering.

Introduction

The Commerce Display Spotlight is a Commerce Display unit combining branded assets with product tiles.


Rendering Examples

Desktop


Mobile



Specifications

General

The Commerce Display Spotlight unit is composed of two different parts:

  • branding zone on the left side,
  • product zone on the right side.

The height is adapted or set with the retailer.

The format must be able to host up to 5 products and support navigation arrows which allow the user to scroll through the products.


Asset Sizes

Desktop

The background image must be 1400 x 450 pixels with a safety zone of 576 x 200 pixels centered in the image.

Background image and Safety zone - Commerce Display Spotlight (desktop)


Mobile

The background image size is 1280 x 400 pixels.

It is composed of two parts:

  • the branding zone on top,
  • and the product zone below the branding zone.

The user can change the product with a horizontal slider. On the bottom of the slider, there are dots to indicate to the user the position in the slider. There is one dot per product.

The product viewable dot should be darker to indicate the position.

If there is one product in the slider, the dot is not displayed.

The creative width is equal to 100% of the parent div. It scales in proportion.
When the width reduces, the height reduces as well. The background image is never cropped.

Background and dimensions for the Commerce Display Spotlight format (mobile)


Available Options

Redirection

When a user clicks on the branding zone, they should be redirected to the link defined within the response. There are two possible redirection options:

  • Self (open in the same tab)
  • Blank (open in a new tab)

A CTA button can be added as an option.


Legal

Legal text can be added as an option and is always be visible (90 characters maximum, including spaces).

Examples of added CTA and Legal Text for the Commerce Display Spotlight format (desktop & mobile)


More Info

More info text can be added as an option (180 characters maximum, including spaces).

If the option is enabled:

  • While hovering over the branding zone, an (i) icon is displayed in the top-left corner,
  • When hovering the (i) icon, the More info text is displayed on top of the branding zone.
  • Is always visible on mobile or is displayed when the user click on See more

Example of "More Info", CTA and legal text for the Commerce Display Spotlight (desktop & mobile)


Color Mode

The advertiser can choose between two preset color modes to ensure the best contrast legal and the branding zone. Options appear while hovering over the Branding Zone.

Light mode

Background color: #FFFFFF 80% Icon color: #6A6A6A Legal text color: #000000

Dark mode

Background color: #6A6A6A 80% Icon color: #FFFFFF Legal text color: #FFFFFF

Example of the Light & Dark color modes for the Commerce Display Spotlight format (desktop & mobile)


Technical Details

Layout & Sizing

Navigation Arrows
Navigation arrows are consistently positioned within the Product Zone.

Border
A fixed 1px border must surround both the Creative and the Product Zone.

Zone Dimensions

  • The widths of the Branding Zone and Product Zone vary based on placement size.
  • The height is set during integration and remains fixed between 200px and 450px.

Responsive Layout Rules

Placement width between 1152px and 2800px

  • Branding Zone and Product Zone each take up 50% of the total width.
  • Height is defined by the retailer.

Dimensions for a placement width between 1152 px and 2800 px (Commerce Display Spotlight - desktop)


Placement width between 769px and 1152px

  • Same as above: both zones are 50% width.
  • The Branding Image asset is rendered at 67% scale of the original size (approximately 933.33 × 300px).

Dimensions for a placement width between 769 px and 1152 px (Commerce Display Spotlight, desktop)


Placement width between 700px and 769px

  • The Branding Zone has a fixed width of 384px.
  • The Product Zone is less than 50% width, sized to fit all product content.
  • If product content does not fit:
    • The Product Zone height may adjust automatically (up to 300px), or
    • An alternate layout may be applied (same rules as the 768px to 640px range).

Dimensions for a placement width between 700 px and 769 px (Commerce Display Spotlight, desktop)


Placement width between 640px and 769px

  • Desktop asset renders at 67% scale.
  • The banner height is fixed to the safety zone height (134px).
  • The Product Zone moves below the banner, with a suggested height of 136px.
  • Total format height: 270px.

Dimensions for a placement width between 640 px and 769 px (Commerce Display Spotlight, desktop)


Placement width under 640px (Mobile Mode)

  • The layout switches to mobile.
  • The banner spans 100% of the device width and scales proportionally, maintaining its original aspect ratio.

Dimensions for a placement width below 640 px (Commerce Display Spotlight, mobile).


Desktop

CTA Button

  • Size: 150x30px
  • Font: Roboto Regular 12px

More info

  • Space size occupied by legal depends on the tile width.
  • The text is in front of a layer (which color depends on the color mode)
  • Font: Roboto Regular 12px
  • More info height depends on the length of the text.
  • There should be a 1 px fixed border around branding and product zones.

Dimensions for CTA and "More Info" - Commerce Display Spotlight (desktop)


Mobile

Background image

  • The background image position is fixed, and the image is never cut. It scales in proportion.
  • The background color fills the creative part.

Borders & Padding

  • The border is fixed to 2 px and surrounds the creative and the product listing.
  • There is 10 px padding around each product listing.

Products display

  • The dots design is customizable to match the retailer UI and native components.
  • When the user releases the slide, the main product displayed is the one with the highest percentage of display.
  • For the products on the left and right, 80% of the first product is in view
and 20% of the secondary product is in view.
  • For the other products, 80% of the main product is in view
and 10% of the products on each side are in view. If there is only one product, 100% of the product is in view.

Dimensions and spacing for the Commerce Display Spotlight format (mobile)


Response Keys

Name (API key)

Parameters

Description

background_image

required: true
maxBytes: 307200
extensions: ["jpg, png, gif"]
width: 1400
height: 450
safeZoneWidth: 576
safeZoneHeight: 200

Background image of desktop ad

background_image_alt_text

required: true
maxChars: 120

Text description of the Desktop background image for ADA compliancy purposes.

mobile_background_image

required: true
maxBytes: 307200
extensions: ["jpg, png, gif"] width: 1280
height: 400

Background image of mobile ad

mobile_background_image_alt_text

required: true
maxChars: 120

Text description of the Desktop background image for ADA compliancy purposes.

redirect_url

required: true

URL user is redirected to upon clicking on CTA button

redirect_target

required: true
Option 1: _self
Option 2: _blank

Defines where the link opens: same tab (_self) or new tab (_blank)

redirect_url_app

required: true

App URL user is redirected to upon clicking on CTA button from App environment

cta_text

required: true
maxChars: 20

Text of CTA button

cta_text_color

default: #FFFFFF

Text color of CTA button

cta_color

default: #CCCCCC

CTA button background color

legal_text

maxChars: 90

Legal text (Desktop: next to CTA; Mobile and App: always visible)

more_info_text

maxChars: 180

Legal text (Desktop: on hover “i” icon; Mobile and App: always visible)

color_mode

default: lightmode
Option 1: lightcommand Option 2: darkcommand

Defines light or dark display mode for better viewing experience


Response Example

{
  "status": "OK",
  "placements": [
    {
      "viewHome_API_desktop-commerce-display-spotlight": [
        {
          "format": "CDS",
          "products": [
            {
              "ProductId": "134679258",
              "OnLoadBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
              "OnViewBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
              "OnClickBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
              "OnBasketChangeBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
              "OnWishlistBeacon": "//b.us5.us.criteo.com/rm?rm_e=..."
            }
          ],
          "products_order": [
            {
              "products": ["134679258"],
              "isMandatory": false
            }
          ],
          "rendering": {
            "background_image": "//assets.example.com/images/desktop-banner.jpg",
            "background_image_alt_text": "Promotional desktop banner showing featured product.",
            "mobile_background_image": "//assets.example.com/images/mobile-banner.jpg",
            "mobile_background_image_alt_text": "Promotional mobile banner showing featured product.",
            "redirect_url": "https://example.com/featured-product",
            "redirect_target": "_blank",
            "redirect_url_app": "app://example/featured-product",
            "cta_text": "Shop Now",
            "cta_text_color": "#FFFFFF",
            "cta_color": "#CCCCCC",
            "legal_text": "©2025 Example Co. All rights reserved.",
            "more_info_text": "Terms and conditions apply. Tap for details.",
            "color_mode": "lightcommand"
          },
          "OnLoadBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
          "OnViewBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
          "OnClickBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
          "OnFileClickBeacon": "//b.us5.us.criteo.com/rm?rm_e=...",
          "OnBundleBasketChangeBeacon": "//b.us5.us.criteo.com/rm?rm_e=..."
        }
      ]
    }
  ]
}


What’s Next

You can now explore the other new Onsite Display formats by visiting the pages listed below.