Display Panel

Here is a breakdown of the requirements for your Display Panel placement to pass both technical and design QA

Beaconing

Level

Name

Response field

Explanation

Mandatory

Format

Impression

onLoadBeacon

URL to be called when the whole placement is loaded onto the page. For display ads, the placement is considered "loaded" when the entire unit is rendered.

This beacon should only be fired once.

Yes

Format

View

onViewBeacon

URL to be called when the placement is viewed according to IAB's viewable ad impression measurement guidelines. At least 50% of the unit must be in the user's viewport for at least 1 uninterrupted second.

This beacon should only be fired once.

Yes

Format

Click

onClickBeacon

URL to be called when the user clicks on the placement itself.

Yes

Format

File download

onFileClickBeacon

URL to be called when a click is made by the user on a CTA button, or from the creative image of the format, which leads to a file download.

Yes

Ad design

Check

Explanation

Mandatory

Breakpoint adherence

  • *1.** Ensure the breakpoints for the banners are correct.
  • *2.** For the desktop version, verify the image cropping is as specified.
  • *3.** Ensure the banner switches to its mobile version at the appropriate breakpoint.
  • *4.** Use mock-ups to verify the correct spacing around the banner.
  • *5.** Ensure the "sponsored" badge is displayed correctly for every breakpoint, as shown in the mock-ups provided by Criteo.

Yes

Mock-up adherence

The design of the mock-ups should be followed, ensuring the following:

  • *Background image:** The image ratio is correct and resizes proportionally.
  • *Cropping:** The image is cropped correctly for different screen resolutions, with the safe zone remaining visible.
  • *Product information:** The layout, price, rating, text orientation, and text centering align with the mock-ups.
  • *Sponsored text: **The text placement, font family, font size, and color should match the mock-ups.

Yes

API features

Check

Explanation

Mandatory

Leveraging regiondata

  • *Format:** Ensure that the region IDs in the ad call match what is passed in the product feed
  • *Adherence:** Ensure that Criteo is adhering properly to the region in our ad response

Yes, if regiondata has been implemented

Click options

Note that only one of these options will be available per format

OptionCheckMandatory
No redirectionNothing happensYes
Redirection URLThe user gets redirected to the URL provided in the ad responseYes
File downloadThe user downloads the file providedYes